With ARPU growth stagnating, mobile operators have been actively searching for new revenue streams beyond basic connectivity.
The core goal of techco strategies is to do this to the point of establishing a lifestyle brand that offers services outside of the “traditional” telco service wheelhouse – including banking, retail, travel services and healthcare – giving telcos the opportunity to offer stickier services, thus raising the churn barrier and deepening the digital moat for consumer engagement.
However, transforming from a traditional telco model to a techco model is a complex undertaking – not least because executing that transformation successfully is in essence an ecosystem play involving multiple partners in non-telco markets where telcos often lack deep expertise.
In our latest survey, we get views and insights on why the telco-to-techco shift is real but slow to scale, how customer-centricity is key to diversification and how partnerships are critical, but difficult.
Download the full report on the key drivers and barriers behind this paradigm shift in the telco industry.
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