MWC Barcelona 2024 Preview - Mobile World Live https://www.mobileworldlive.com/event-cat/mwc-barcelona-2024-preview/ The online communications hub for the global mobile industry Tue, 30 Sep 2025 02:01:46 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7.4 https://assets.mobileworldlive.com/wp-content/uploads/2023/09/03101402/cropped-favicon-512x512-1-32x32.png MWC Barcelona 2024 Preview - Mobile World Live https://www.mobileworldlive.com/event-cat/mwc-barcelona-2024-preview/ 32 32 43964096 Podcast: MWL’s alternative MWC24 preview https://www.mobileworldlive.com/operators/podcast-mwls-alternate-mwc24-preview/ https://www.mobileworldlive.com/operators/podcast-mwls-alternate-mwc24-preview/#respond Fri, 16 Feb 2024 12:18:22 +0000 https://www.mobileworldlive.com/?p=395568 We go inside Mobile World Live’s preparations for the big event in an alternative preview podcast, featuring discussions with the people on the ground behind MWL's TV service, the Show Daily newspaper and all our coverage in Barcelona.

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We go inside Mobile World Live’s preparations for the big event in an alternative preview podcast, featuring discussions with the people on the ground behind MWL’s TV service, the Show Daily newspaper and all our coverage in Barcelona.

Introduction with Kavit Majithia
Justin Springham and Sasha Twining on MWL’s TV service 01:28
David McClelland discusses 4YFN coverage 16:51
Albert Cuesta talks about his MWC experience as a local journalist 26:00
Chris Donkin gives his top tips for getting show daily coverage 32:27

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Feature video: MWC24 Barcelona Preview https://www.mobileworldlive.com/gsma/feature-video-mwc24-barcelona-preview/ https://www.mobileworldlive.com/gsma/feature-video-mwc24-barcelona-preview/#respond Wed, 14 Feb 2024 16:28:40 +0000 https://www.mobileworldlive.com/?p=394857 With the big event just days away, Mobile World Live is in the host city to bring you a sneak Read more...

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With the big event just days away, Mobile World Live is in the host city to bring you a sneak peak: expect flying cars, startups and a whole host of mobile action!

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Partner Interview: Salesforce https://www.mobileworldlive.com/partner-interview-salesforce-3-2/ Fri, 09 Feb 2024 16:46:43 +0000 https://www.mobileworldlive.com/?p=394621 David Schmaier, President & Chief Product Officer discusses the future of AI adoption and Salesforce’s exciting announcements at MWC Barcelona Read more...

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David Schmaier, President & Chief Product Officer discusses the future of AI adoption and Salesforce’s exciting announcements at MWC Barcelona 2024.

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Interview: Derrick Ashong, Take Back The Media https://www.mobileworldlive.com/old_latest-stories/interview-derrick-ashong-take-back-the-media/ Fri, 09 Feb 2024 12:03:43 +0000 https://www.mobileworldlive.com/?p=394999 The three-time Emmy-nominated entrepreneur & producer previews his keynote at MWC24 Barcelona.

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The three-time Emmy-nominated entrepreneur & producer previews his keynote at MWC24 Barcelona.

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Interview: XTEND https://www.mobileworldlive.com/old_latest-stories/interview-xtend/ Fri, 09 Feb 2024 12:02:37 +0000 https://www.mobileworldlive.com/?p=394997 The co-founders of Tel-Aviv-based human-supervised AI-powered robotics company XTEND, Aviv and Matteo Shapira, preview their big keynote.

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The co-founders of Tel-Aviv-based human-supervised AI-powered robotics company XTEND, Aviv and Matteo Shapira, preview their big keynote.

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Interview: SK Telecom https://www.mobileworldlive.com/old_latest-stories/interview-sk-telecom/ Fri, 09 Feb 2024 11:44:59 +0000 https://www.mobileworldlive.com/?p=394994 Suk-geun Chung, Chief Global Officer, previews the operator’s Hall 3 showcase and the company’s big focus this year on AI.

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Suk-geun Chung, Chief Global Officer, previews the operator’s Hall 3 showcase and the company’s big focus this year on AI.

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Interview: NTT DOCOMO https://www.mobileworldlive.com/old_latest-stories/interview-ntt-docomo/ Fri, 09 Feb 2024 11:41:10 +0000 https://www.mobileworldlive.com/?p=394990 Mr Takehiro Nakamura, Chief Standardisation Officer, gives an insight into what to expect at the Japanese operator’s showfloor space, including Read more...

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Mr Takehiro Nakamura, Chief Standardisation Officer, gives an insight into what to expect at the Japanese operator’s showfloor space, including 6G FeelTouch technology.

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Interview: Lara Dewar, GSMA https://www.mobileworldlive.com/old_latest-stories/interview-lara-dewar-gsma/ Fri, 09 Feb 2024 11:39:19 +0000 https://www.mobileworldlive.com/?p=394988 The Chief Marketing Officer of MWC event organiser GSMA previews the big show.

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The Chief Marketing Officer of MWC event organiser GSMA previews the big show.

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Interview: Jim Dukhovny, Alef Aeronautics https://www.mobileworldlive.com/old_latest-stories/interview-jim-dukhovny-alef-aeronautics/ Fri, 09 Feb 2024 11:24:36 +0000 https://www.mobileworldlive.com/?p=394981 The CEO of flying car startup Alef previews the MWC24 Barcelona keynote we’re all talking about!

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The CEO of flying car startup Alef previews the MWC24 Barcelona keynote we’re all talking about!

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4YFN Preview https://www.mobileworldlive.com/old_latest-stories/4yfn-preview-2/ Fri, 09 Feb 2024 10:38:14 +0000 https://www.mobileworldlive.com/?p=394960 4YFN is the startup event in the heart of the world’s largest exhibition for the mobile industry, MWC Barcelona. Ahead Read more...

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4YFN is the startup event in the heart of the world’s largest exhibition for the mobile industry, MWC Barcelona. Ahead of the 2024 edition – a landmark 10th anniversary – David McClelland hosts a live broadcast featuring 4YFN director, Pere Duran, and a host of special guests to preview the key themes dominating today’s startup landscape. Hear from international guests and local heroes helping to tackle some of the world’s most pressing challenges.

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MWC24: Hot Trends https://www.mobileworldlive.com/old_latest-stories/mwc24-hot-trends/ Fri, 09 Feb 2024 10:33:01 +0000 https://www.mobileworldlive.com/?p=394950 This Unwrapped: MWC24 Preview session will dive into the hot topics likely to dominate discussion at this year’s big event. Read more...

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This Unwrapped: MWC24 Preview session will dive into the hot topics likely to dominate discussion at this year’s big event. Our expert line up of analysts will predict the big themes to emerge from the show, what topics you need to keep an eye on throughout the week, as well as some personal insight into how to make the most of your week in Barcelona – don’t miss it!

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MWC24: Tips ‘n Teasers https://www.mobileworldlive.com/old_latest-stories/mwc24-tips-n-teasers/ Fri, 09 Feb 2024 10:28:55 +0000 https://www.mobileworldlive.com/?p=394942 With the big event just weeks away, join Justin Springham and a host of special guests as we reveal what Read more...

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With the big event just weeks away, join Justin Springham and a host of special guests as we reveal what to expect from the world’s most exciting mobile tech show. With insight from GSMA execs and industry experts, plus some of the biggest exhibitors, our broadcast will set you up to make the most of a visit to Barcelona!

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GLOMO Awards Shortlist Announcement https://www.mobileworldlive.com/old_latest-stories/glomo-awards-shortlist-announcement/ Fri, 09 Feb 2024 10:23:32 +0000 https://www.mobileworldlive.com/?p=394934 The Global Mobile (GLOMO) Awards are the connectivity industry’s most prestigious accolade, judged by the sector’s most prominent subject matter Read more...

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The Global Mobile (GLOMO) Awards are the connectivity industry’s most prestigious accolade, judged by the sector’s most prominent subject matter experts. To be shortlisted for a GLOMO Award means recognition as a serious player – one to be watched closely in the tech sector. Winning a GLOMO award is an incredible achievement, the highest merit by peers across the entire industry. Join us for this live special, as part of Mobile World Live’s MWC24 Preview Unwrapped, as we announce the shortlist for the GLOMOs Live!

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MWC PREVIEW WEEK UNWRAPPED WEBINAR: Industrial Transformation in the era of AI: bringing AI & 5G to Manufacturing https://www.mobileworldlive.com/mwc-preview-week-unwrapped-webinar-industrial-transformation-in-the-era-of-ai-bringing-ai-5g-to-manufacturing/ Mon, 05 Feb 2024 14:47:45 +0000 https://www.mobileworldlive.com/?post_type=commercialcontent&p=394449 AI promises to impact every aspect of how manufacturing organizations design and build products, operate facilities, optimize operations and support Read more...

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AI promises to impact every aspect of how manufacturing organizations design and build products, operate facilities, optimize operations and support their products in the market. This webinar will explore current challenges, digital transformation opportunities, and key use cases where integration of AI and 5G will help drive growth and innovation.

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MWC PREVIEW WEEK UNWRAPPED WEBINAR: 2024 AI Business Predictions: Reinventing telecoms with GenAI https://www.mobileworldlive.com/mwc-preview-week-unwrapped-webinar-2024-ai-business-predictions-reinventing-telecoms-with-genai/ Fri, 26 Jan 2024 13:38:20 +0000 https://www.mobileworldlive.com/?post_type=commercialcontent&p=393641 Technological advances, surging investments and the competition for talent are all working toward one thing: In 2024, artificial intelligence (AI) Read more...

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Technological advances, surging investments and the competition for talent are all working toward one thing: In 2024, artificial intelligence (AI) will start to fundamentally change how business gets done. It’s important that organisations should act now to ensure they don’t get left behind, but what does this mean for the telecoms industry? What role will trust in AI play? Is it possible to achieve transformative value?

Join PwC’s AI leaders for a panel discussion where we dive deeper into our six AI business predictions for 2024 and practical examples for how your organization can be better positioned to take advantage of the continued technological improvements of tomorrow.

The webinar will cover:

  • The six AI business predictions
  • How companies can use AI to create business value.
  • Practical solutions and strategies to take advantage of AI focused opportunities

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MWC PREVIEW WEEK UNWRAPPED WEBINAR: Transforming Customer Experience Through Responsible Automation + AI https://www.mobileworldlive.com/mwc-preview-week-unwrapped-webinar-transforming-customer-experience-through-responsible-automation-ai/ Thu, 25 Jan 2024 17:26:32 +0000 https://www.mobileworldlive.com/?post_type=commercialcontent&p=393540 Can technology make a company more human-centric and prioritize responsible AI? According to Orange Spain, Spanish subsidiary of the leading French Read more...

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Can technology make a company more human-centric and prioritize responsible AI? According to Orange Spain, Spanish subsidiary of the leading French telco operator, the answer is yes. They are pioneers in using automation to transform the way their employees serve customers. At Orange, automation has saved millions of euros and 100s of thousands of administrative hours repurposed for employees to better focus on customers. That translates into increased customer satisfaction, loyalty, and revenue.

Join UiPath and Orange Spain to learn about the power of automation and how telecommunications leaders are going from AI theory to outcomes in a matter of weeks using automation + generative AI, specialized AI, UiPath models or their own AI – all with governance built right in. They are doing more by connecting the systems they already have to:

  • Build better experiences for customers
  • Improve service-delivery
  • Increase the reliability and efficiency of network and field technicians/operations
  • Optimize shared services such as HR, finance, procurement, and beyond to drive better NPS, employee satisfaction, and capital allocation.

The post MWC PREVIEW WEEK UNWRAPPED WEBINAR: Transforming Customer Experience Through Responsible Automation + AI appeared first on Mobile World Live.

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MWC PREVIEW WEEK UNWRAPPED WEBINAR: How to Plan Responsible AI as a Communications Service Provider https://www.mobileworldlive.com/mwc-preview-week-unwrapped-webinar-how-to-plan-responsible-ai-as-a-communications-service-provider/ Mon, 22 Jan 2024 16:07:57 +0000 https://www.mobileworldlive.com/?post_type=commercialcontent&p=393084 Are you ready for the Generative AI Revolution? In a recent study, Omdia found 42% of Communications Service Providers have Read more...

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Are you ready for the Generative AI Revolution? In a recent study, Omdia found 42% of Communications Service Providers have a strategy for predictive but not generative AI. AI has the potential to revolutionize the communications industry, but it also has the potential to raise ethical concerns. Building a responsible AI strategy makes good business sense and cents. In this webinar you will hear from leaders in the industry on how to build a practical AI Strategy, while avoiding common pitfalls and prioritizing ethical responsibility.

The post MWC PREVIEW WEEK UNWRAPPED WEBINAR: How to Plan Responsible AI as a Communications Service Provider appeared first on Mobile World Live.

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MWC PREVIEW WEEK UNWRAPPED WEBINAR: The Pursuit of Payments Innovation https://www.mobileworldlive.com/mwc-preview-week-unwrapped-webinar-the-pursuit-of-payments-innovation/ Mon, 22 Jan 2024 11:36:29 +0000 https://www.mobileworldlive.com/?post_type=commercialcontent&p=393041 EMEA payment innovators are united in approaching the fast changing landscape with expertise, curiosity, and a clear belief that payments can Read more...

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EMEA payment innovators are united in approaching the fast changing landscape with expertise, curiosity, and a clear belief that payments can deliver more value tomorrow than ever before. But what is the catalyst for the wave of innovation in the region? Regulation. Whether it is new technological standards and the migration to ISO 20022 or regulations and initiatives in the Middle East, regulation is driving a new wave of innovation impacting business models and consumer experience.

Join this interactive fireside chat to gain insight into the innovations that are being driven by regulation including: Pay By Bank, Digital Money, Real Time Payments and Digital Wallets.

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MWC PREVIEW WEEK UNWRAPPED WEBINAR: Empowering AI-Driven Connectivity with Boingo Wireless https://www.mobileworldlive.com/mwc-preview-week-unwrapped-webinar-empowering-ai-driven-connectivity-with-boingo-wireless/ Mon, 22 Jan 2024 10:42:34 +0000 https://www.mobileworldlive.com/?post_type=commercialcontent&p=393017 Explore the collaboration between Snowflake and Boingo Wireless in our upcoming fireside chat with Phil Kippen, Head of Industry for Read more...

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Explore the collaboration between Snowflake and Boingo Wireless in our upcoming fireside chat with Phil Kippen, Head of Industry for Telecommunications at Snowflake, and Derek Peterson, CTO at Boingo. Learn how Boingo, a leader in wireless network infrastructure, leverages Snowflake’s technology to unify network data and empower AI and machine learning models. You will learn how these advancements have enabled the development of intelligent, self-healing networks, enhancing service delivery and customer experiences.

Don’t miss this opportunity to gain valuable insights into the future of telecommunications and discover how AI integration in data management is revolutionizing network management and customer interactions in the telecom industry.

During the webinar, we will explore:

  • Network Innovation with AI: Boingo Wireless uses Snowflake’s technology for intelligent, self-healing network management, boosting service quality and customer experience in telecom.
  • Transformation Through Data: Boingo’s shift from traditional data handling to Snowflake’s Data Cloud enhances network performance and analytics capabilities.
  • AI’s Role in Telecom: Explore how AI and machine learning transform network management in telecom, focusing on predictive and proactive solutions.

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